McKinney Licensed Realtor
★★★★★
(469) 535-7621


Cassia Williams


Strictly specializing in assisting sellers to efficiently market their properties for the greatest revenue within the time span preferred.

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McKinney Licensed Realtor

There are two primary divisions of knowledge in real property: SELLER AGENTS (or brokers) and purchaser brokers (or agents). Some realty representatives collaborate with both sellers and also buyers, nevertheless I do not do this in my career for various factors.

I have discovered what causes a residence to result in the highest possible sales price without needing to devote cash to create remodeling changes. On the contrary, for sellers who wish to make a couple of small remodeling changes, I thoroughly understand which enhancements will certainly cause a much higher sales price for the home and which renovations commonly will certainly not.

One reason I have adored being a homeowner real estate agent is actually considering that this allows me to use a wide variety of skill-sets that I have cultivated over the years to achieve an exceptional end result for my homeowners. These capabilities include creativity, construction know-how, and also neighborhood real estate market conditions and also property patterns.

Purchaser agents are actually knowledgeable at finding defects in the homes their purchasers desire to buy so as to secure a reduced sales price.

I concentrate on the beneficial parts of the home. Obviously, I can find the issues too, however I have the option of, as well as acquire a lot fulfillment by, utilizing my abilities to repair or minimize the complications for little or no expenditure. This is really gratifying for my client too.

Purchaser brokers certainly have kinds of skills that I do not have and they are superb at what they do.

McKinney Licensed Realtor

As the HOMEOWNER REAL ESTATE AGENT, I like to consider myself as an exceptional P negotiator.

I have the product, the patience, the passion, the perseverance and, most importantly, the positive, some have even said, pervasive, personality. These God-given skills and experience are by nature fit quite well to P negotiators.

The purchaser real estate agent is actually normally a D negotiator, drafting due dates, demands, and deadlines and divulging discrepancies, defects, and deficiencies as well as displaying a deadpan facial expression, always looking disheartened and depressed regarding the property of the homeowner, and demonstrating desperation, disappointment, disenchantment, dissatisfaction, defeat, and despondency.

Of course, this is a simplified explanation yet I have seen it played out many times. I possess passion regarding the product I am selling: the home is distinct, it is totally unique. I present myself as, and also genuinely believe that, I negotiate from power, never ever from a position of weakness.

The purchaser broker negotiates coming from weakness, never ever from an advantage. I am patient and peaceful, and will always seem to possess unlimited time on my side.

I start with 4 Aces while the purchaser representative is actually only holding a pair of 2s. I understand it, and the purchaser agent soon discerns this as well. Obviously, I help the buyer agent to know who possesses the power.

Purchaser brokers often start to come around to my method of thinking regardless of aiming to dampen me initially as an aspect of their D negotiation approaches.

McKinney Licensed Realtor is a basic appeal because it is significant to McKinney Need A Real Estate Agent, McKinney Local Real Estate Agents, and McKinney List Brokers Real Estate.

McKinney Licensed Realtor


Cassia Williams Real Estate Agent McKinney TX
(469) 535-7621

Exclusively dedicated to assisting sellers to effectively sell their residences for the highest earnings within the optimal period of time.

Cassia-Williams Cassia-Williams