McKinney Listing Real Estate
★★★★★
(469) 535-7621


Cassia Williams


Completely focusing on assisting families to efficiently offer their residences for the highest revenue within the optimal period of time.

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McKinney Listing Real Estate

There are actually a pair of primary sets of knowledge in property: SELLER REPRESENTATIVES as well as buyer agents. Some property agents (or brokers) team up with both sellers as well as purchasers, nevertheless I do not in my profession for a variety of reasons.

My uncomplicated objective is on the bottom line for the seller which is to market the residence for the greatest feasible income within the time wanted.

Imagination is probably the best essential skill considering that it permits me to view exactly what might be done to strengthen and also spruce up a home. Remodeling expertise is crucial given that it helps me to review the values of renovations. Nearby market conditions and patterns are actually important in figuring out the optimum price a residence may sell for in a specific market.

A buyer agent does not obtain an option to utilize the same collection of abilities that I am so blessed to take pleasure in as a seller agent.

I focus on the beneficial aspects of the property. Of course, I may find the problems too, yet I have the option of, and also gain a lot contentment by, utilizing my abilities to improve or lessen the troubles for little or even no cost. This is extremely satisfying for my homeowner too.

Purchaser brokers undoubtedly have types of abilities that I do not possess and they are great at what they do.

McKinney Listing Real Estate

As the HOMEOWNER REAL ESTATE AGENT, I want to think of myself as a trained P arbitrator.

I have the product, the passion, the patience, the persistence and, most importantly, the positive, some may even say, pervasive, personality. These God-given skill-sets as well as experience are by nature suited extremely well to P negotiators.

The buyer real estate broker is commonly a D mediator, drafting demands, deadlines, and due dates and discovering defects, discrepancies, and deficiencies and displaying a downer, deadpan face, typically looking depressed and disturbed about the residence of the homeowner, and demonstrating downright disappointment, desperation, disenchantment, despondency, and despair.

Obviously, this is actually an oversimplified description but I have seen it played out a lot of times. I have passion about the product I am marketing: the property is unique, it is very distinctive. I present myself as, as well as genuinely strongly believe that, I bargain coming from power, never coming from weakness.

The purchaser agent negotiates from weakness, certainly never from a position of strength. I am poised and polished, as well as will always seem to have all the time in the world on my side.

I begin holding 4 Aces while the buyer agent is actually only holding a pair of 2s. I understand it, and the buyer agent soon figures it out too. Obviously, I help the purchaser broker to understand who has the power.

These negotiations are certainly not an amusement to me, they are quite a major engagement, but, I specifically revel in them, just the same. And I specifically enjoy winning for my homeowners.

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McKinney Listing Real Estate


Cassia Williams Real Estate Agent McKinney TX
(469) 535-7621

Purely providing services for assisting property owners to effectively market their homes for the highest price within a reasonable period of time.

Cassia-Williams Cassia-Williams