McKinney TX Highest Selling Real Estate Agents
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(469) 535-7621


Cassia Williams


As almost purely a property owner agent, my talent is strictly dedicated to assisting homeowners to most efficiently offer their residences for the maximum price within a reasonable time period.

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McKinney TX Highest Selling Real Estate Agents

There are commonly determined to be two divisions of skills in real estate: SELLER AGENTS (or brokers) and buyer agents (or brokers). Some property brokers partner with both sellers as well as buyers, however I choose not to do this in my business for a number of reasons.

My straightforward focus is on the bottom line for the seller which is to market the residence for the greatest feasible earnings within the time intended.

Imagination is probably the most important skill-set because it helps me to figure out exactly what could be done to raise the value of as well as spruce up a house. Construction knowledge is essential because it enables me to review the expenses of enhancements. Neighborhood market problems and also fads are actually beneficial in identifying the max cost a home might cost in a particular location.

Purchaser brokers are skillful at explaining flaws in the properties their clients wish to buy so as to secure a reduced list price.

I pay attention to the good facets of the home. Certainly, I can see the flaws too, however I have the chance of, as well as gain much fulfillment by, utilizing my talents to correct or minimize the concerns for little or even no expenditure. This is actually very rewarding for my client too.

Purchaser brokers undoubtedly possess kinds of skill-sets that I do not have and they are actually outstanding at what they do.

McKinney TX Highest Selling Real Estate Agents

As the SELLER REPRESENTATIVE, I prefer to think of myself as a proficient P arbitrator.

I have the patience, the passion, the product, the perseverance and also, most significantly, the persuasive, many could even say, powerful, personality. My God-given skills and also training are truly by nature suited quite well to P negotiations.

The purchaser agent is commonly a D mediator, making deadlines, due dates, and demands and divulging discrepancies, defects, and deficiencies as well as demonstrating a deadpan face, always acting disturbed and down about the residence of the seller, and displaying downright discouragement, disappointment, despondency, and dissatisfaction.

Naturally, this is an oversimplification however I have truly seen it played out often times. I possess passion concerning the product I am selling: the residence is distinct, it is actually one-of-a-kind. I present myself as, and also truly think that, I negotiate from power, never ever from a position of weakness.

The purchaser broker is actually, obviously, in a hurry as well as brews time sensitive deadlines and shouts out last chances, and specifies daring deadlines. I never signify to the buyer real estate agent that my clients are determined to sell the residence, even if my clients are.

The purchaser brokers display of discontent is actually, typically, the first indicator that I am actually winning in the discussions. I get to utilize my natural beneficial personality to be gracious to buyer real estate brokers.

These negotiations are certainly not an amusement to me, they are a very serious engagement, but, I especially revel in them, nevertheless. And I especially revel in winning for my homeowners.

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McKinney TX Highest Selling Real Estate Agents


Cassia Williams Real Estate Agent McKinney TX
(469) 535-7621

As almost entirely a property owner real estate agent, my career selection is exclusively concentrated on assisting homeowners to efficiently market their properties for the greatest possible price within the time span selected.

Cassia-Williams Cassia-Williams