McKinney Top Rated Real Estate Agents
★★★★★
(469) 535-7621


Cassia Williams


Totally dedicated to helping sellers to most effectively market their residences for the highest profit within a reasonable time period.

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McKinney Top Rated Real Estate Agents

There are known to be a pair of specific divisions of experience in real property: SELLER AGENTS (or brokers) as well as buyer brokers. Some real estate agents (or brokers) partner with both sellers and also purchasers, nevertheless I do not in my career for numerous factors.

I have figured out just what makes a residence to sell for the highest possible sales price without having to spend cash to make enhancements. On the contrary, for sellers that desire to create a handful of small enhancements, I am keenly aware of which improvements will certainly cause a higher sales price for the house and also which remodeling changes typically will certainly not.

Creative imagination is no doubt the best necessary skill-set given that it allows me to discover just what may be carried out to improve and also spruce up a home. Building and construction knowledge is necessary due to the fact that it permits me to assess the values of renovations. Local area market conditions and fads are actually important in establishing the max price a home might cost in a specific location.

Purchaser brokers are actually competent at noting issues in the houses their buyers want to obtain so as to acquire a lower purchase price.

For me that is a more beneficial professional selection being actually a seller agent due to my particular talents.

Buyer agents undoubtedly possess kinds of skill-sets that I do not possess and they are outstanding at what they do.

McKinney Top Rated Real Estate Agents

As the SELLER REPRESENTATIVE, I prefer to think of myself as a knowledgeable P arbitrator.

I have the patience, the passion, the product, the perseverance as well as, most significantly, the persuasive, some could even say, permeating, personality. These God-given talents and also training are truly naturally suited perfectly well to P negotiators.

The purchaser agent is commonly a D negotiator, creating demands, deadlines, and due dates and detecting discrepancies, defects, and deficiencies as well as displaying a downer, deadpan face, regularly looking dismayed and disheartened about the home of the homeowner, and also demonstrating downright discouragement, disappointment, despondency, and dissatisfaction.

Of course, this is an oversimplified description however I have seen it played out a lot of times. I possess passion concerning the product I am actually marketing: the house is actually special, it is actually totally unique. I seem to, as well as definitely think that, I negotiate coming from power, never ever coming from a position of weakness.

I understand effective ways to negotiate and always feel I can out-negotiate a purchaser agent given that I actually have the much higher ground with the sun behind me. Mine is a peace-loving kind of negotiating whereas the purchaser broker needs to resort to depressive, adverse, negotiating techniques.

I begin holding four Aces while the buyer agent is actually only holding a pair of 2s. I know this, and the buyer real estate agent quickly discerns this as well. Certainly, I help the buyer real estate agent to know who has the power.

Buyer brokers typically begin to come around to my way of believing in spite of aiming to dampen me at first as part of their D negotiation procedures.

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McKinney Top Rated Real Estate Agents


Cassia Williams Real Estate Agent McKinney TX
(469) 535-7621

Totally dedicated to helping people to effectively offer their homes for the highest feasible revenue within a reasonable time period.

Cassia-Williams Cassia-Williams