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(469) 535-7621


Cassia Williams


As nearly exclusively a seller real estate agent, my specialty is completely focused on assisting people to most effectively offer their properties for the highest achievable sales price within a reasonable period of time.

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Real Estate Broker In McKinney TX

There are usually understood to be 2 particular areas of expertise in property: SELLER AGENTS (or brokers) and buyer agents (or brokers). Some real estate brokers (or agents) assist both sellers and also purchasers, however I do not in my profession for numerous factors.

My uncomplicated attention is on the bottom line for the homeowner which is to market the residence for the highest feasible profit within the time frame planned.

The main explanation of why I enjoy being a homeowner agent is due to the fact that this permits me to make use of a wide variety of abilities that I have built for many years to perform a premium end result for my homeowners. These skill-sets include creative imagination, development know-how, and local area realty market conditions as well as realty patterns.

A buyer real estate agent misses a possibility to utilize the exact same collection of capabilities that I am so blessed to take pleasure in as a homeowner representative.

I concentrate on the good components of the property. Certainly, I may observe the issues too, but I have the opportunity of, and also get a lot satisfaction by, using my abilities to correct or minimize the troubles for little or no expenditure. This is actually very gratifying for my homeowner too.

Buyer brokers absolutely possess sorts of capabilities that I do not possess and they are actually superb at what they perform.

Real Estate Broker In McKinney TX

As the SELLER AGENT, I like to consider myself as an excellent P negotiator.

I have the product, the passion, the patience, the persistence and, most significantly, the persuasive, some have even said, pervasive, personality. My God-given skill-sets and experience are truly typically suited well to P negotiators.

The buyer representative is typically a D mediator, creating due dates, demands, and deadlines and disclosing defects, deficiencies, and discrepancies as well as displaying a downer, deadpan appearance, constantly showing up dumbfounded concerning the property of the seller, and demonstrating desperation, disappointment, disenchantment, dissatisfaction, defeat, and despondency.

Naturally, this is actually a simplified explanation yet I have seen it played out often times. I have passion about the product I am marketing: the residence is special, it is out-of-the-ordinary. I present myself as, and also genuinely strongly believe that, I negotiate coming from power, certainly never from a position of weakness.

The purchaser representative is, definitely, in a hurry and also composes time sensitive demands as well as screams out final words, and prepares devil-may-care drop-dead target dates. I never ever show to the purchaser agent that my clients are actually anxious to market the residence, even if my sellers are.

The purchaser real estate brokers grimace of desperation is actually, generally, the very first indicator that I am gaining in the negotiations. I am able to utilize my natural beneficial personality to be kind to buyer real estate brokers.

Buyer representatives usually begin to come around to my method of understanding in spite of trying to depress me originally as a component of their D negotiation procedures.

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Real Estate Broker In McKinney TX


Cassia Williams Real Estate Agent McKinney TX
(469) 535-7621

Strictly concentrating on helping people to most effectively market their houses for the best price within the time frame intended.

Cassia-Williams Cassia-Williams